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03208_Field_PREX T25.txt
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1996-04-10
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I suggest that the sensory typology of an entire
population is directly altered by each and every
new extension of the body or of the senses. Each
extension is an amplification that in varying but
measurable degrees, alters the hierarchy of
sensory preference in ordering daily experience
and environment for whole populations.
Marhsall McLuhan, “The Role of New Media in
Social Change,” Marshall McLuhan: The Man and
His Message , (Golden, 1989), p. 36.